The Public Service Announcement video created for the Department of Environment was donated by Webmedia along with some funding from IUCN (International Union for the Conservation of Nature) and HFC (Home Finance Company) to cover up some outside costs. It is still considered to be the most successful public service announcement in the history of Fiji, and with a likely sequel to be shot in the upcoming months. Taholo Kami, Regional Director of IUCN, called his organisation’s investment in the video as “the best money ever spent for any project, in the history of our organisation here in the South Pacific”.
