Punjas – POS & Outdoor Advertising

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Two vital elements are needed in the overall marketing mix. We come up with Point of Sale material that guarantees real impact and helps maximise the dollars you’re spending. We also make sure your POS elements integrate tightly with your mainstream campaign.

When Punjas required highly visceral and effective outdoor advertising billboards for two of the largest campaigns in their company’s history, they looked to Webmedia to provide distinct and pointed imagery that has helped fuse these brands into the fiber of the community. The Punjas Premium Quality Oil campaign looked to focus on new healthy additives to its already renowned winning formula. The company’s largest ever, the Bodyguard 3 pack soap campaign, utilised Webmedia Fiji to direct TVC’s and talent and placed our designed billboard messaging all over the nation. The results of the campaign were epic. 15x greater sales at the cash registers validated the efforts.

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